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Customer Culture Prevents Disruption

This is the ninth in a series of posts that links to a video series about customer culture. The videos all feature Dr. Linden Brown, chairman and co-founder of MarketCulture Strategies, Inc. Linden, along with his son Chris, CEO of MarketCulture, literally wrote the book on customer culture: The Customer Culture Imperative.

In this week’s short video (1:40),, Linden discusses a costly business blind spot: lack of future orientation in the age of disruption.

Enjoy the video!

– R. Davis

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ViewForward Business Advisors

We leverage the proprietary MarketCulture® framework to unlock the value of customer centricity as an enterprise-wide capability to deliver superior business performance.

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