Member, Advisory Board, ViewForward Business Advisors
CEO, Market Culture Strategies, Inc.
Pebble Beach, CA
Chris specializes in working with companies to create customer-focused cultures. His previous post as Marketing Director for Hewlett-Packard, South Pacific Region provides him the firsthand knowledge of the challenges facing leaders trying to create a stronger external focus. Chris’s finance background and roles in marketing enable him to evaluate the profit-impact of culture initiatives and business strategies. He also serves as Executive Vice President for Programming in Silicon Valley for the American Marketing Association.